Name That Scent: What Does Escada’s New Perfume Smell Like?
Fragrance reviews are silly. Fragrance marketing is even sillier. So from now on, we’ll be crowdsourcing our fragrance reviews. Read on to find out what our office thought about the latest sample to land on our desk.
Fragrance: Especially Escada, $46-84
What Escada thinks it smells like: “A luxurious and feminine scent inspired by the spirit of today’s joyful, spontaneous, and glamorous woman who likes to let her emotions run wild! Her attitude is positive, she lives to have fun, and her happiness is her strength, but she always remains true to herself. Especially Escada is built around a delicate rose accord. The result is a refined and sophisticated perfume that expresses soft femininity. Inspired by the glistening scent of morning dew on a sparkling rose, Especially Escada says luxury, but in a modern and light-hearted way.”
What we think it smells like:
- “Like a teenage girl.”
- “A sweet old lady.”
- “My younger sister.”
- “A powdery, lavender grandma.”
- “It smells like my 11th grade girlfriend.”
- “Like a baptism or graduation or some kind of family event.”
- “Very floral, and sort of watery.”
- “Girly shampoo. Really girly shampoo.”
- “It smells like expensive conditioner.”
- “A long-last aunt I haven’t seen for a while who just got divorced.”
- “Fabric softener.”
- “I’m rolling around in the field, and there’s fruit and stuff around.”
- “Sweet and musky at the same time.”
- “What Heidi Klum smelled like at the Met Gala. (She wore Escada!)”
- “It smells exactly how it looks — pink.”
- “Watered-down, like it’s supposed to be a stronger scent but was diluted.”
- “An elderly Guido gentleman.”
- “The perfume I would have loved to have when I was 5 and I ‘married’ my neighbor.”
Tune in next week when we review Arquiste Infanta en Flor, a “floral musky amber” inspired by “June 1660, Isle of Pheasants, Basque region, on the Spanish-French border”.