It comes as no surprise to us that Taylor Swift was named the next celebrity face of Cover Girl cosmetics. She stands for everything the brand represents — she’s clean, fresh-faced, and naturally beautiful. According to the brand, Tay Tay will be appearing in Cover Girl commercials and print advertisements, as well as making in-store appearances to sell a yet-to-be-announced product line.
Vince Hudson, Cover Girl’s general manager told WWD:
“Taylor is beautiful and inspirational with an effortless-chic style, making her the perfect person to represent a new, luxurious collection of products debuting on Cover Girl next year.”
As for her own experience with makeup, Taylor admits to being a makeup lover, usually choosing anything bright and sparkly; much like her signature red carpet looks.
“I like a natural look in my everyday life, when I’m going to the grocery store or hanging out at my house in Nashville. When I go onstage, I get to play with my look.…you get to play around with all these different characters, and I think that’s one of my favorite things about makeup — you can put on a new character,” Taylor said.
Being the face of a major brand is no new feat for Taylor who has previously worked with L.E.I. jeans and Sony; and we have faith that she will fit in well among Cover Girls past. Now all we have to do is keep our fingers crossed that maybe she’ll sing in one of the commercials.
One can dream…