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Kanye West Announces New Design Plans In Epic Fashion Twitter Tirade

It was bound to happen: Kanye West went on the Twitter rampage to end all Twitter rampages. And it’s because fashion breaks his heart.

Late yesterday afternoon, Kanye tweeted a brief clarification about the fake @dwbykanye account. Late last night, however, he was anything but brief. Over the course of more than three hours, the rapper said so many things, many of them totally ridiculous! What started off as a fashion rant spiraled into a more general rant about changing the world through good design. Also, he loves emoticons!

We’ve collected all 84 tweets below, but here are the important takeaways:

• He’s a fashion spy! He worked undercover at Fendi for four months “to give ideas for the men’s collection”. He also snuck into Giuseppe Zanotti‘s factory.

• He makes attempts at self-awareness, noting that “some critics would joke I still don’t know anything” about fashion.

• Not everything he said was completely nuts. This tweet seemed to resonate with the Twitterverse: “Being a celebrity has afforded me many opportunities but boxed me in creatively.”

• He might be the creative director of the new Jetsons movie, which apparently is a film that will exist.

• He wants to teach summer school with Spike Jonze.

But most importantly, he’s starting a company called DONDA, named after his mom (who, as we learned last night, wore jeans and Cosby sweaters and fur). It will have “over 22 divisions” and will employ “architects, graphic designers, directors, musicians, producers, A&R reps, publicists, social media experts, app guys, managers, car designers, clothing designers, DJs, video game designers, publishers, tech guys, lawyers, bankers, nutritionists, doctors, scientists, and teachers”. Its goal will be to “simplify and aesthetically improve everything we hear, touch, taste and feel”.

It might involve a “7-screen experience”. One of the projects is called 2016 Olympics (it’s “semi-sci fi since 2016 is only 4 years away”). He also wants the company to design the MTV Awards. Is it just us, or does this sound exactly like Entertainment 720 from Parks & Recreation?! Not to mention Kanye is good friends with Tom Haverford Aziz Ansari. Just putting that out there.

Anyway, Kanye ends this stream of consciousness with contact information (contactDONDA@gmail.com) and a George Bernard Shaw quote. Just read it all. Please.

 



  • Lindsaymannering

    THIS POST IS AMAZING.

  • Rogersmalik22

    Kanye isn’t nearly as crazy and loony as this article (and many others on various blogs about these tweets) make him out to be. If you put those tweets into any context you want they then can become and sound any way you want them to. I understand you want your website to get hits (just like every other website) but you really don’t have to over dramatize your headlines just to get hits, while all in the process making kanye out to be crazier than he really is. In all reality kanye was just merely sharing some good ideas and making valid points with his 6 mill followers on twitter.

  • bozekmm

    Regardless of whether or not Kanye is crazy, the headline is not over dramatized. 84 tweets is an epic rant

  • http://twitter.com/StyleRoot Trina Morris

    Honest. Inspired. Emotional. Flawed. Ambitious. Creative. Analytical. Human. I love @kanyewest, and the @kanyewest in all of us ; )

  • Rogersmalik22

    The title uses the word “epic” and “tirade” which suggests that kanye is some angry guy spewing random things all over twitter, making kanye look more crazier than what he actually is. Him tweeting really isn’t even news because many celebs tweeted yesterday. The bigger picture is that this isn’t about kanye. It is about how the media sensationalizes everything and make things sound more worse than they actually are in order to get website hits or sell products. It wasn’t a an epic twitter tirade rant, it was kanye talking to his followers about many things. When you phrase it that way it really doesn’t sound like a big deal or even news tbh.

  • Rogersmalik22

    And twitter rampage? no one was killed during his tweeting session I promise you #overdramatic

  • bozekmm

    Epic and tirade both mean long.

  • bozekmm

    Also, rant means speaking at length. So I think all three words are fitting. I can agree that rampage is a bit much, but that wasn’t in their come-hither title.

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