Thom Browne Succumbs To The Popularity Of 50 Shades Of Grey

by Jada Wong | 10:58 am, August 18th, 2012

Thom Browne is the latest to hop on the 50 Shades of Grey train, and has a designed a capsule collection called Tom Grey. While the clothes aren’t just all grey hues, Browne is definitely capitalizing on the book’s insane popularity.

This month, Thom Grey will drop in Barneys, Harrods, the Galleria in Seoul, and I.T. boutiques in Beijing and Hong Kong, and will be available in those stores for a year. Pieces like outerwear, knits, and bottoms will range between $495 and $1,100.

“Thom Grey was created to exemplify a more youthful and university inspired sensibility. While my signature design aesthetic will be visible, Thom Grey exudes an autonomous youthful independent streak. In the designs, you will see true American sportswear-inspired pieces, including softer tailored jackets and trousers, less structured outerwear, a good assortment of wool and cotton knits and true American oxford shirts — everything a young guy wants to wear today.

[WWD]

Thom Browne Tom Grey

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