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WATCH: How To Do Music Festival Style Right

Because who even goes for the music anymore? Events like Coachella and SXSW are so star-studded these days that they’ve basically turned into fashion parades. And the challenging situations they sometimes pose you — Coachella’s in the middle of the desert, and uh, camping at Bonnaroo, anyone? — mean that you have to get strategic when it comes time to pack. Proper planning doesn’t diminish your free spiritedness, we promise.

Watch the clip to see our friends over at PopSugar share their tips for looking good and being comfortable in the crowds, whether you’re swaying gently to Bon Iver or dancing your pants off at Skrillex. Good luck. And wear sunscreen!



  • Joyce A

    Over a grand to in clothing and accessories to carry through dust, have beer poured on, and possibly stolen? Best bet is to spend the grand on a ticket to Europe where people go to festivals for–THE MUSIC. Imagine that.

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