WATCH: The Many References In Alexander Wang’s Fall Ad Campaign


Alexander Wang has a thing for vaguely non-traditional advertising — remember those image pieces? — which is why his latest effort doesn’t come as much of a surprise. To promote his fall collection, the designer projected a Fabien Baron-lensed video (starring a Wang-wearing Raquel Zimmermann in an abandoned warehouse) all over New York City.

This video reminds us of many things! Let’s discuss. First things first, here is the Wang video:

The creep factor recalls Proenza Schouler‘s PS1 clip:

Like the Oscar de la Renta fall video, Wang’s was shot in Red Hook, Brooklyn:

The music in Wang’s video comes courtesy of SebastiAn and M.I.A. M.I.A. is a mentor to Rye Rye, the star of Prabal Gurung‘s resort clip:

Of course, the video above is similar to Wang’s T video starring Santigold, who is compared to both M.I.A. and Rye Rye.

BAM. FULL CIRCLE.

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