Alexander Wang has a thing for vaguely non-traditional advertising — remember those image pieces? — which is why his latest effort doesn’t come as much of a surprise. To promote his fall collection, the designer projected a Fabien Baron-lensed video (starring a Wang-wearing Raquel Zimmermann in an abandoned warehouse) all over New York City.
This video reminds us of many things! Let’s discuss. First things first, here is the Wang video:
The creep factor recalls Proenza Schouler‘s PS1 clip:
Like the Oscar de la Renta fall video, Wang’s was shot in Red Hook, Brooklyn:
Of course, the video above is similar to Wang’s T video starring Santigold, who is compared to both M.I.A. and Rye Rye.
BAM. FULL CIRCLE.