American Apparel’s New Ad Campaign Stars A Transgender Model

American Apparel has partnered with the Gay and Lesbian Alliance Against Defamation on a line of t-shirts to celebrate LGBT Pride Month.

The tees are screenprinted with “Gay O.K.” and “Legalize Gay!”, and the ads feature transgender model and America’s Next Top Model alum Isis King, as well as several GLAAD staff members. (By the way, 15 percent of the shirts’ sales will benefit GLAAD, so get yours here.)

We think the message that the tees send is great, and that using King in the ad campaign is similarly awesome. Also, this isn’t the first time that American Apparel has sold Pride gear. The retailer previously teamed up with the Human Rights Campaign on a line of tees with a “Legalize Gay” graphic.

However, we have to wonder if American Apparel is trying to get back on our good side? The new ads are a far cry from the company’s previous ones, which have featured pubes, boobs, and all sorts of weird stuff.

But that being said, equality for all!

[American Apparel]

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