Which European Princess Is The New Face Of Gucci?

Because regular celebrities just don’t make the cut anymore, Gucci has signed on a full fledged European royal as the face of its newest brand ambassador.

People reports that Charlotte Casiraghi, a member of the royal house of Monaco, has been signed on as an international shill for the Italian luxury house. The choice makes sense — Casiraghi has beauty in her bones (her mother Princess Caroline was a model, and her grandmother Princess Grace is widely considered to have been one of the most beautiful women in the world), and on top of that she fronted the all-important September issue of Vogue Paris just last year.

So what will Casiraghi be doing for the brand? She’s already been collaborating with Gucci on a line of clothing for horseback riding (the princess is a trained equestrienne), but we wouldn’t be surprised if she ended up as the face of one of the brand’s fragrances or ended up starring in print campaigns.

Take a look at a few photos of Casiraghi below and tell us what you see her doing for Gucci.


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