FIRST LOOK: The Dramatic Debut Of Carine Roitfeld’s CR Fashion Book

CR is coming!”

Or so proclaims the first full image from Carine Roitfeld‘s new “fashion book”, posted today on their official website. The animated GIF, lensed by Sebastian Faena, features Dutch new face Juliet Ingleby exiting a cemetery cloaked in a billowing lilac veil and followed by a very dramatic entourage of three black-clad sentinels. Clicking on the image leads you to a page with the opportunity to pre-order the book for $15 before it hits select newsstands on September 13th, or pre-order the digital copy for the value price of $5.

WWD reports that the ex-French Vogue editor is planning a bash during New York Fashion Week to celebrate the launch of the title (which will allegedly feature none other than Kate Upton on its hallowed cover), so watch this space for more updates in the next few weeks! And in the meantime, enjoy the Daphne Guinness-esque styling in the photo below:


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