Gwyneth Paltrow Talks Her Hugo Boss Fragrance Campaign (But Not Really)

gwyneth paltrow style

One thing we’ve come to count on is that Gwyneth Paltrow will always be so Gwyneth. It certainly didn’t surprise us when an interview with WWD about her campaign for the latest Hugo Boss fragrance, Boss Jour Pour Femme, turned into the GOOP founder revealing why the job is suited to her lifestyle as world’s greatest mom. As it should be, right?

She explains:

“I can only really do one film a year now because of my family and how it all works out, so it’s so nice for me to be able to work for a great company and, you know, I’m going to Spain next week for two days so I still get to travel and meet really interesting people and have a work interaction. But it’s not like I am out of the house for three months.”

And in case you were curious about People’s Most Beautiful Woman of 2013’s day-to-day:

“I wake up at 7 a.m., I get [the kids] fed, and I get them dressed in their uniforms, any bits of homework are finished,” Paltrow explained. “I take them to school… so we have a croissant together in [Moses’] school dining room and we do reading together. Then I go home and I work for one hour on all the emails that come in overnight from L.A. Then I exercise from about 10 a.m. to 12 p.m. Then I work on GOOP pretty much the rest of the day until I pick up my kids and then they have various activities.”

Should you find yourself rolling your eyes — we get the feeling you might be — look back at one of Gwynnie’s more endearing moments.

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