Is James Middleton Fashion’s Newest ‘It Boy’?

Why yes, James Middleton is a tan little cloud of adorable British man, but does that make him a style icon? Women’s Wear Daily seems to think so. In the new issue of Menswear, a supplement to the trade newspaper, the Duchess of Cambridge‘s younger brother is touted as a possible new face for British men’s fashion campaigns.

And it’s not just because he’s related to royalty — it’s because he’s cute and quirky and wears blazers! James’ preppy, typical English style is at odds with his “flamboyant” lifestyle (cue the guessing game of “Is he or isn’t he?” here), but it’s that mix that, apparently, makes him perfect for to star in ads. That and the fact he can fit into a sample size:

Imperially slim, with the poise of a natural aristocrat, Middleton is an ideal mannequin. He’d be a dream spokesman for a chic yet classic British brand, like Turnbull & Asser or Burberry. (Are you listening, Mr. Bailey?)

We’re sure Mr. Bailey is listening — everyone seems to be listening to the Middletons at this point. From offering Pippa Middleton a starring role in a porno to, well, this shameless attempt to get at least one member of the family into the fashion industry, the whole world wants them to be a part of some scheme to help them make money. But the Middletons already have plenty of that, and, quite frankly, we’re glad to know they can’t be bought.

Still, though, we’d be willing to bet James would look better in a Burberry campaign than Tobey Maguire did for Prada.

James Middleton: The Fabulous Baker Boy [Menswear]

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