WATCH: Karl Lagerfeld’s Ice Cream Ads Are Deliciously Kitsch

Karl Lagerfeld‘s mind works in very mysterious ways, this much we know. And last night, The Kaiser premiered the latest product of his fascinating noggin, a series of short films featuring Rachel Bilson, Baptiste Giabiconi, and Magnum ice cream bars.

The films were, in a word, hilarious and, in a few more words, a perfect example of Karl’s particular brand of kitsch. Take a look at the first of the series below and tell us what you think. One thing is for sure, it certainly sold us on the ice cream.



WATCH: Karl Says Ice Cream Is The Key To Rachel Bilson’s Success

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