Laura Brown On Digital Shows: ‘It’s Definitely Warmer To Watch’

For fall 2013, Kimberly Ovitz was inspired by “animals and insects with natural defense mechanisms”. While the thought of insect anything initially grossed us out, the result was quite the opposite. Bodycon dresses with sexy cut-outs, jackets with high collars and armor-like detailing, and psychedelic prints that mimicked exoskeletons all came down the runway yesterday afternoon, which was attended by designer Tory Burch, Harper’s Bazaar‘s Laura Brown, and to our surprise, Anna Wintour herself.

Ovitz has, in the past, stuck with draped monochromatic looks, and to do prints (and heels!) this season was a great departure. We weren’t the only fans. Brown raved about the collection afterwards, and told us, “I think it was fantastic that she branched out into prints more this time. She’s got great taste within the prints, and the colors are kind of unexpected, but they look great together.”

Brown is no stranger to Fashion Week, and as much as she loves attending physical shows and given the current blizzard warnings for New York City, digital shows are totally cool in her book:

“I think designers should present the shows in a way that they think best represents them. And if it’s a traditional or non-traditional runway show, if it’s a digital presentation, or one picture of a floating feather — you know what I mean? Whatever works best. Not only should people be able to express themselves in the way they want, people shouldn’t be held to physical and financial contraints, and sort of crazy, dated expectations of what a fashion presentation or show should be. So I love it, and it’s definitely warmer to watch. I can sit and watch in my office, and not worry about a thing.”

Watching more digital shows in her office also gives her more time to work on “The Look”, which just launched its second season with Tyra Banks.

Check out Ovitz’s animal-inspired collection below:

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