Yikes: La Perla Courts Twitter Hate With Scary Skinny Mannequins

ribsLa Perla removed its mannequin with protruding ribs from its window display at their Soho store today.

This was their answer to Michael Rudoy’s complaint on Twitter. Rudoy, who identifies his title as VP Product at 818 Sports & Entertainment on LinkedIn, tweeted a picture of the mannequin in the Dunes red orange bikini, saying “How does #LaPerla think ribs on a mannequin is ok?!” He tagged Seth Matlins, former ad exec and harmful beauty standard watchdog.

The lingerie company, which offers the classiest way to sex yourself up possible in some very detailed swimsuits, of course corrected quickly. The offending mannequin’s gone, probably counting almonds stuffed under a garment bag somewhere. You can’t see any ribs on the model they hired to pose in the suit online or in the lingerie ads either. Good move appeasing the public, La Perla. If you like the malnourished waif look, you should work it into an offensive Christmas display on your own lawn like we all do.

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