If we’ve said it once, we’ve said it a thousand times: fragrance commercials are friggin weird. So weird, in fact, that sometimes we’ll make a decision not to buy a fragrance just because it has a strange TV spot. So naturally, Nicole “Snooki” Polizzi‘s first commercial for her eponymous new fragrance is as weird as weird gets.
But that’s OK, because it’s a spoof — and a really good one, at that. The commercial is all black and white and people looking at each other, then quickly looking away and playing chess while Snooki eats a pickle. Through it all, some dude talks about how much he loves Snooki, and how she crushed his heart when she goes away. This makes him angry and forlorn enough to throw his chess pieces all over the place. Then Snooki materializes out of thin air, informs him that he’s being dumb, disapparates and tells us that her fragrance is “a real product.” As if we needed reminding.
Take a look at the commercial, below.