On Halloween, the first issue of Style.com’s print magazine will hit newsstands. The magazine features a closeup cover of 17-year-old model Lindsey Wixson, a 23-page photo essay of her shot by rumored boyfriend and publishing progeny Theo Wenner, a comprehensive roundup of the Spring 2012, and a bunch of other fun goodies — but will the web fashion behemoth translate properly to print?
The cover is bare, but for a quote from Wixson who is, we’d like to remind you, just 17. It reads:
The night after the shoot I had like blue hair in finger waves and I went to meet Marilyn at Nobu and when I walked in they thought I was Charlize Theron. Oh and I also did go-sees for Calvin Klein. I showed up and the guy was like what have you been modeling for a minute? And I was like, yeah.
The New York Times tsked that the quote “suggests she will never be known as the Joan Didion of her trade,” but we think its actually a great example of translating the web voice to print. It’s grabby, it’s descriptive of Wixson, and most importantly, it’s tongue in cheek.
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Also inside is a curated and comparative set of top 10 lists ranked by both Style.com editors and readers. A preview example:
· The top 10 collections of Spring 2012, as ranked by the editors of Style.com: 1. Balenciaga, 2. Lanvin, 3. Prada, 4. Givenchy, 5. Proenza Schouler
· The top 10 collections of Spring 2012 as ranked by visitor traffic to Style.com: 1. Chanel, 2. Louis Vuitton, 3. Prada, 4, Balenciaga, 5. Dolce & Gabbana
The issue is available for purchase online for the price of $4.99 until it hits newsstands on Monday for $6.99.
Are you a fan of Style.com? Will you be reading this mag?