Last year Tumblr made waves by inviting a cabal of fashion obsessed bloggers to New York Fashion Week, and this year they’re getting ready to do it all over again. Rich Tong, the social media platform’s fashion director, has unveiled the list of Tumblr users he’s sponsoring for the Spring 2012 shows.
Tong and his team have spent the last few weeks sifting through what must be a mountain of fashion Tumblrs to find the bloggers who most deserve to actually go to the shows. They’ve settled on 16 new bloggers and four from the last group, all of whom will be showered with opportunities and access most fashion bloggers (ahem, us) would cut their right arms off for. Last season, the Tumblr bloggers to to sit front row at a number of shows, had special parties thrown in their honor, and even got to go behind the scenes at Oscar de la Renta’s runway presentation. Here’s what Tong had to say about this season’s group:
I’m extremely proud of the 16 amazing individuals whom we chose, as they each contribute unique points of view on womenswear, menswear, beauty, models, personal style and photography. Joining them are four incredibly gifted people from last season, whose exceptional work speaks for itself.
Well, if that’s the case, we guess you can take a look at and see for yourself if you’ll be following each blog’s in-person fashion week coverage. Take a gander and let us know what you think!
From Me To You
Girl With Curves
High On Flowers
High Like Fashion
History of Chuck
How To Talk To Girls At Parties
Karla Powell MUA
Men In This Town
The Style Student
We The Urban