Victoria Beckham Finally Launches E-Commerce Site

Victoria Beckham‘s brand new e-commerce page is up and running today — which means that we’ll be spending most of our morning ogling four-figure frocks and drool-inducing bags. Sigh.

According to WWD, 20 percent of Beckham’s biz comes from sales through other retailers’ sites, so launching the brand’s own e-commerce page along with an overall site redesign was a natural and practical progression. The page now stocks Beckham’s ready-to-wear collection, diffusion line, denim, and accessories like eyewear and bags. It has only been live for several hours, but several pieces of clothing and eyewear have already sold out. Not too shabby, Posh.

Learn more about the e-commerce launch in the video below:


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