While correlation doesn’t imply causation, we’re going to pretend like it does and guess that a Nike-sponsored team is going to win the World Cup.
Why? Of the teams playing this year, those sporting Nike kits have had more combined wins and ties than teams sponsored by other uniform makers. Nike teams have taken home 10 wins and 10 ties, while Adidas teams only have 11 wins and six ties. Puma teams have a combined four wins and six ties. Brooks, which sponsors Chile, has had two wins, and Joma and Lega are both sponsoring losing teams.
And we already hear the gripe — Nike has more wins because more teams are wearing Nike. Not true. Adidas is actually sponsoring the most countries, with a total of 12 teams wearing its three stripes. So there.
Before anyone gets confused, let us explain our point system. We took all 32 World Cup qualifiers, grouped them by the label they’re wearing, then tallied their wins, ties and losses. Each win got three points, ties got one point, and losses, of course, took zero.
Then we gave each label five points for dressing a World Cup winner since 1990. For example, Puma sponsored Italy when it won in 2006, so it got five points. Adidas sponsored France in 1998 and West Germany in 1990, so it gets ten points.
After everything was tallied, Nike came out one point ahead of Adidas, in spite of clothing and shodding two fewer teams this year.
All ten of the teams sponsored by Nike are still in the game. So, according to our ultra-scientific point system and superior knowledge of sports (watch out, SportsGrid!), we can say pretty confidently that either South Korea, Slovenia, the United States, Australia, Serbia, the Netherlands, New Zealand, Brazil, Portugal or England is going to win the World Cup. And they’re going to look damn good doing it.
A Visual Aid: