Top Shop Gives Kate Moss’ Clothing Line The Half-Hearted Axe
We at Styleite are always cautious of the shrinking celebrity. But one celebrity — and one we watch very closely — is shrinking in a slightly different way. According to WWD, Kate Moss‘ line for TopShop will be a little smaller in upcoming seasons.
TopShop owner and CEO Sir Philip Green announced that Moss’ last full range will hit stores this fall. Down the road, he says, her designs will only be part of “smaller capsule collections.”
In a phone interview, Green told WWD:
“We’ve honed it down to a smaller base. She’s done brilliantly well, but to produce these collections takes time, real time. We thought it would be better to go forward with something smaller. That’s a better way forward.”
These smaller collections will include some in-demand pieces from previous collections as well as new designs, averaging 12 to 15 pieces, two to three times a year. And while it seems as though the decision to cut her line could be a hostile one, Green insists it’s only a time issue, and an insider agrees that Moss’ contract with TopShop “reached its natural conclusion.” But, we can’t help but point out that if Moss’ collection was selling as well as it could, then producing full collections would still be worth it.
And of course, like any fashion drama, there’s another layer to the story.
Green’s daughter, Chloe Green, is joining the TopShop staff. Could the owner be making room for a new, up and coming designer? Do we smell a bit of nepotism in the air? Green denied the rumors to WWD, but we’re keeping our eyes peeled.