Disney Gets Its Moment In The Fashion Limelight


With the exception of the old Mickey Mouse tee shirts and Cinderella branded tiaras from our youth, Disney and fashion don’t immediately make sense in the same sentence. When we were seven, the yellow ball gown Belle wears to dance with the Beast is as couture as it gets. But as we grew up and our sartorial opinions developed, we learned that Disney — the characters and the clothes — were simple figments of one animator’s imagination. The glamor of the gowns faded the moment we realized it’s simply impossible for any woman to walk, let alone run down a staircase in glass slippers. Louboutin doesn’t even make them.

But we were pleasantly surprised when Elle Espana turned some of our favorite designers into Disney characters. Seeing Karl Lagerfeld as Goofy and Donatella Versace as Daisy Duck made us laugh and reminisce. While the days of Disney may seem far away, it’s not difficult to be reminded of the joy a cartoon can bring.

Maybe that’s why fashion seems to be footnoting Disney left and right. Today, there were two separate references in WWD to the cartoon powerhouse.

MAC Cosmetics is joining forces with Disney to create a new fall color collection which is set to be available in stores come September. Four different Disney characters will be featured in the Venomous Villains collection which will include lipstick, powder, lip gloss and blush. While MAC has yet to announce which Disney characters were inspriation, we’re guessing a Cruella de Vil red lipstick is somewhere on the horizon.

In addition to the MAC collaboration, model-cum-actress-cum-photographer Lou Doillon will be showing a collection of photos inspired by Paris’ Disneyland in an exhibition entitled “United Generations.” The exhibit, which features shots of various Disney characters walking around Disneyland and posing with children, will be on view at W gallery in Paris from May 27 to July 27. Doillon told WWD:

“It’s amazing how people mingle. It’s a mixture of generations, a mixture of culture, a mixture of nationality, mixtures of odd couples, of odd families. And how everyone finally get all together to be here, and to be living exactly the same experience, which is an experience of pleasure. And everything is extreme in a lovely way.”

So why is the fashion industry so gung-ho for Disney? Plain and simple: Disney is fun, and in an struggling economy, what we need is a little playfullness. Plus, if Disney’s motto is The Most Magical Place On Earth, what better industry to team up with that fashion, The Most Magical Business On Earth. So thank you, MAC and Lou Doillon for having a sense of humor and bringing back some of what made our childhoods so fun.

Lou Doillon – United Generations from Filipv on Vimeo.

[via WWD, here and here]

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