The past few months have been rough for Gap. First there was the logo debacle, then the FEED bag controversy and now brand president Marka Hansen is stepping down. Unfortunately for Hansen, another scandal has erupted on what is to be her last day at the company.
This is what we know: a guy named Chris Devers took a picture of an old Jaguar and posted it to Flickr. Gap printed a picture of an old Jaguar on a baby onesie. The pictures appear to be one and the same. Though we were a bit skeptical at first, Devers diagrammed out the similarities and now we’re pretty convinced the image was stolen. It basically looks like Gap found the image, ran it through a Photoshop filter and called it a day.
Devers is currently waiting for Gap to respond to his well-founded claims:
I have various thoughts about what’s going on here — for example, the mind-boggling idea that some unknown factory in southeast Asia somewhere is cranking out thousands of $16.95 tshirts with my photo on them on behalf of the Gap, and yet they never attempted to contact me about their use of my work — but I’m trying to keep most of my thoughts to myself until Gap has a chance to respond.
Check out our side-by-side below. What do you think?