Padded Bikinis For 7-Year-Olds Pulled From UK Store


Last year when pictures surfaced of Miley Cyrus’ little sister Noah wearing what was dubbed “lingerie” by the press, people began to wonder how young is too young for children to bare their midriffs and expose their legs. Rumors even surfaced that Noah and Disney pal Emily Grace were designing their own lingerie collection.

If you thought Miley was scandalous in her Party In The USA performance at last year’s Teen Choice Awards, seeing a nine-year-old in a bra-like lacy top will makes her pole-dancing look pale.

Now this: after being accused of accused of promoting the sexualization of children, London retailer Primark has pulled their children’s padded bikinis from sales floors.

Shy Kennan, child protection consultant at Phoenix Chief Advocates told The Daily Mail:

“It never fails to amaze us just how many ordinary High St household names are now prepared to exploit the disgusting ‘paedophile pound’ to feed a dark market that has no place in our society, let alone near our children. As victims advocates we know why you should never sexualise children or help to normalise the sexualisation of children. They may be learning how to look sexy in an adult way, but no one is teaching them what to do if they receive robust unwelcome adult attention.”

Looks like a case for Elliot and Olivia of the Special Victims Unit.

The padded binki tops are extremely low-cut halter styles, sold for £4, which is about $6. And we’re not talking slightly padded — we’re talking Victoria’s Secret-style full padded cups inside the bikini top.

Primark released the following statement regarding the sale of the children’s bikinis:

“Primark has taken note of the concern this morning regarding the sale of certain bikini tops for girls, a product line that sells in relatively small quantities. The company has stopped the sale of this product line with immediate effect. Primark will donate all the profits made from this product line to a children’s charity, and apologises to customers for any offence caused.”

There are enough confusing messages being sent to children in this world regarding body image and sex. Especially now that retouching has become de rigeur, those too young to know the difference between real and fake are left confused, and often wanting something that isn’t obtainable. Oversexed advertising is one not-so-great thing; selling oversexed clothing is quite another. It’s dangerous. It’s disgusting.

Photo courtesy of Daily Mail.

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