There are streets that young designers dream about — Fifth Avenue in New York, the Champs-Elysees in Paris, and London’s Saville Row. And now, thanks to Domenico Dolce and Stefano Gabbana, young designers in Italy can sell their wares on Milan’s Via Spiga.
Fashionista reports that the design duo opened the store, called Spiga2, during Milan Fashion Week. It houses the work of 25 up-and-coming designers alongside Dolce and Gabbana‘s world famous accessories. For good measure, there are a few designers who are on their feet but who don’t have the same global reach as D&G thrown in, like Yigal Azrouel and Sophie Theallet.
“I think it’s a great opportunity for newer designers,” says Heather Williams, whose shoe line is featured in the store. “I’ve been in business for two years, and the press in Italy has been fantastic, but a lot of times buyers are apprehensive of foreign brands, so it means a lot to have a big brand validate your retail presence.”
There’s been more and more talk of other fashion centers starting to support its young the same way New York has done over the past few years. Programs like the CFDA/Vogue Fashion Fund and the city’s design incubator don’t exist anywhere else in the world, and they help make sure American fashion stays new and innovative. This, as our friend Martha Stewart likes to say, is a good thing.