Urban Outfitters appears to be completely and utterly tone-deaf. Hot on the heels of their St. Patrick’s day brouhaha and just two weeks after the Navajo nation formally announced their plans to sue the store, Urban has come under some very deserved fire for selling a trans-phobic novelty gift card, pegged to the old Jack & Jill nursery rhyme.
Jack and Jill
Went up the hill
So Jack could see Jill’s fanny
But Jack got a shock,
And an eyeful of cock,
Because Jill was a closet tranny.
Urban Outfitters has a relatively well-known history with “anti-gay” practices, but considering their stock prices are in the toilet, they might want to re-think their product and marketing tactics. What do you think?