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On Sunday, Diane von Furstenberg unveiled her collaboration with Google on the runway: glasses that would film exactly what the wearer was seeing. The Google Glass technology sounded cool, but we honestly had no idea what to expect.
Lady Gaga is the latest participant in Google‘s Musicians@Google series, and her contribution is a delightful hourlong interview with Google VP Marissa Mayer. Yes, the interview is super long, but it’s totally fascinating. Mayer drew the questions from 54,000 fan-submitted inquiries. One particular exchange warmed our hearts (it appeared to warm Gaga’s, too).
Are you in the safety of your own home? Do you have hours to devote to a new obsession? Do you like books and words and fashion and words in books about fashion and/or fashion words in books? Because we sure do. And Google Ngram lets us analyze said fashion book words. Which is awesome.
This was the week America become (re}enamored with the idea of a royal wedding — William and Kate and rings, oh my! Diesel ruffled some feathers, Emma Watson was everywhere and Google entered the fashion biz. Karl Lagerfeld also said some things, and Tavi’s launching a magazine.
tThe Internet froth over Google‘s fashion site Boutiques.com may have forced the company to launch the site earlier than expected, and that might have caused Google’s engineers to overlook a few minor flaws. While most people have praised the site (we totally love it and already have an account there), it’s not without its problems.
Last week, we wrote about an invite we received to an event hosted by Google and headlined, “High Tech Fuses With High Fashion,” which led us (and every other invitee) to believe that the web giant was launching some sort of fashion e-tailer. Today, WWD confirms the news via several sources privvy on Google’s plans.
Last week, we here at Styleite got an invitation to a party Google is hosting. The invite quite proudly proclaims that on Nov. 17, high tech will fuse with high fashion, and when we first saw the invite we couldn’t help but think that Google is trying to get in on some of that eBay Fashion money.
On Monday, we reported that luxury powerhouse LVMH had gone to war against Google, hoping to get the search engine to stop selling branded trademarks as ad keywords. Today, WWD reports that the case has been heard at the European Union’s highest court and according to the ruling, Google has not violated any trademark laws by selling keywords like Fendi or Louis Vuitton.
It’s easy to think something is legitimate when it uses a high-end brand’s name, logo, and shows high up on in a Google search. LVMH is in the process of fighting the good fight against ads for counterfeit merchandise — most notably on Google’s UK search engine, which controls an estimated 80% of the search market throughout Europe.