Study Shows Shoppers Spend More At ‘Trendy’ Stores

by Justin Fenner | 12:59 pm, October 29th, 2010

Brooks Brothers‘ brand of classic American clothing is expensive. Likewise, so are the ultra-cool things for sale at Opening Ceremony. But our friends at Fashionista recently discovered that people who shop at the newer, hipper store spend more there than people who buy preppy staples at Brooks.