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In a bizarre turn of events, Sally Singer has returned to Vogue after exiting the glossy two years ago for T: The New York Times Style Magazine. She left T in August, and now, WWD is reporting that Singer will be back under the Vogue umbrella.
It’s been less than a year since Vogue gave its ailing website a very extensive overhaul, but all that redesigning is already paying off. And we’re not talking a lower bounce rate or a decent uptick in unique visitors. We’re talking about a very different kind of animal altogether.
There’s a tantalizing little nugget of information buried in an AdWeek piece on sales of ad pages for this year’s round of September issues. Turns out Anna Wintour and company are getting ready to debut another website.
If any of you were still worried that there was going to be some kind of all-out street fight between the editors at Style.com and the people who manage the newly minted Vogue.com, you can now rest easy. Style.com is making a move from Conde Nast Digital to the Fairchild Fashion Group.
Vogue magazine, that bastion of old media refinement and superiority, now has a Tumblr. It started yesterday, there are four posts on it, and all of them redirect to Vogue.com. And if the magazine uses Tumblr simply to post links, well, that’s a really foolish call on its part.
Word has it that Style.com, the erstwhile online home of Vogue and W, is working on a reality show. But instead of the scripted fakeness introduced by Teen Vogue on The Hills and perfected by Elle on The City, it’s said that the Style.com show will feature people who actually work at the magazine.
For the first three seconds it’s in your browser, the new Vogue.com is a mildly refreshing change from the bare bones black-and-white minimalism of its last incarnation. After you click around for a little bit, it starts losing it’s charm. But it’s just the first day, so we’re hoping the stie will pick up in the near future.
Anna Wintour has referred to Candy Pratts Price as “Queen of the Internet,” and for good reason. Once the executive fashion director at Style.com, she was laid off in October 2009 — which left the fashion world wondering what her next move would be. On Monday, WWD tweeted that Price had found a new, and yet very familiar gig.
Leigh Lezark is as famous for being one of third of the musical trio and scenester DJ group The Misshapes as she is for her jet black and asymmetrical bob. Thankfully, Vogue.com is here to report that Lezark, whose natural hair color is blonde, uses drugstore box dye to maintain her inky look.