This week in Ruckpack Watch, our semi-consistent column on all things The Great Backpack Comeback-related, we have two seemingly opposite yet perfectly in tandem forces championing that two-strapped vessel of convenience and comfort.
First up, Tory Burch.
In a post on Huffington Post Style — which, not so coincidentally is our partner in Backpack Comeback crime — Burch expounds on the nostalgia she has for the backpack in all its iterations, from hunter green North Face to black leather Prada. Her knapsack love led her to design an updated version they’re calling The Palma.
The best thing about Burch’s post might be the fact that she champions the knapsack due to its practicality — it’s rare we meet an Upper East Sider after our own hearts. She writes:
The backpack is one of those really great, functional inventions that fashion has reinterpreted from time to time… My stepdaughter’s friend Ian Bradley, a New York stylist and a dapper young man, recently wore our Palma backpack in purple (which sold out before it even hit stores)…”I was wearing messengers, totes and gym bags over the last year, and I found a cool backpack and thought, ‘This is so much better,’” he told me. It’s a lot easier on his shoulders and, as he said, ‘It’s fancy and practical.’”
On the opposite (and far, far south) side of town, Urban Outfitters has wholeheartedly embraced the rucksack and if there’s one thing every fashionista can agree on, it’s that if something is sold by Urban Outfitters it is, for better or for worse, most definitely a trend.
Look! The whole second row is rucksacks.
This concludes your weekly dose of Rucksack Watch. Stay tuned for more sightings.